Digital Marketing
A hands-on digital marketing bootcamp designed to equip you with in-demand skills, real-world experience, and the expertise to advance your career.
ENROLL NOW
At a Glance
- Enrollment:
- Open enrollment
- Length:
- 3 months Full-time 6 months Part-time
- Format:
- Online
- Investment:
-
Tuition and payment options
Upcoming Dates
May Start
June Start
July Start
Benefit from an immersive learning model where you can master the skills employers require and take your career to the next level. Our online bootcamp delivers hands-on training in digital strategy, content creation, and data-driven marketing—empowering you to drive real results.
Launch Your Marketing Career with Confidence
Benefit from an immersive learning model that engages you directly in hands-on problem-solving and project work. Our approach stresses active participation over asynchronous lectures with the goal of mirroring workplace environments.
This bootcamp equips you with the knowledge to launch and grow your marketing career. You'll learn to craft data-driven strategies, create compelling content, and optimize campaigns across SEO, SEM, social media, and email marketing. Through hands-on projects, you’ll develop leadership skills, manage high-impact campaigns, and collaborate effectively with diverse teams. Beyond technical expertise, we’ll help you build a strong professional network, navigate workplace dynamics, and balance productivity with well-being. Whether you're breaking into the field or making a career pivot, this program is designed to set you up for long-term success.
Designed For
This bootcamp is a good fit for anyone looking to break into digital marketing, upskill for career growth, or transition into a marketing role.
Hands-On Training in Digital Marketing
Our bootcamp is aligned with market needs and provides a comprehensive understanding of digital marketing concepts and practical skills.
After completing this program, you will be able to:
- Explain the principles of search engine optimization, including keyword research, on-page optimization, and link building.
- Develop content and strategy, including engaging content that resonates with your target audience.
- Leverage various social media platforms to build brand awareness, engage with audiences, and drive traffic.
- Analyze marketing data and measure the success of your campaigns, using tools like Google Analytics to make data-driven decisions.
Marketing Moves Fast. Stay Ahead with the Right Skills.
Prepare for a dynamic career offering competitive earning potential and opportunities for long-term advancement. Cohorts starting soon.
Enroll NowWhy Choose Digital Marketing as a Career?
Acquiring expertise in digital marketing opens pathways to leadership in campaign development, project management, and strategic decision-making. With the rigorous and comprehensive training provided in our bootcamp, you will be well-positioned to pursue a meaningful and impactful career in digital marketing, equipped to address the evolving needs of organizations in a complex and dynamic marketplace.
Numbers in the Field
The U.S. Bureau of Labor Statistics projects an 8% growth in employment for advertising, promotions, and marketing managers from 2023 to 2033, which is faster than the average for all occupations.
Digital Marketing Specialist is among the most sought-after positions, with approximately 860,000 job openings.
Amount of expansion expected in the compound annual growth rate (CAGR) for the global industry of digital marketing.
The average yearly salary in the field. ($52.5K for entry level to experienced professionals earning almost $123K).
Earn a Credential in Digital Marketing
After successful completion of this program, students will receive a digital badge certified by the University of Chicago to recognize their achievement.
How Do I Get Started?
- Complete the registration form.
- Once you have registered, our admissions team will confirm your start date and share next steps.
The University of Chicago is partnering with online education provider HyperionDev to offer a portfolio of high-impact, outcomes-focused online learning programs. These programs are quality assured by the University of Chicago, leveraging its thought leadership from decades of expertise in business and technical practice, and provided through HyperionDev, drawing on its expertise in technical education.